by zestsms | Aug 10, 2016 | Blog
While almost every business has a trading name, only a very small minority of businesses have what could be considered a brand. Branding is what makes your business come to life. It gives it a unique and memorable personality of its own that customers can interact...
by zestsms | Nov 16, 2015 | Blog
Think about it—what’s the first thing a customer sees when they’re looking at a product? It’s not the price or details about the product, it’s the logo. Branding your product is all about knowing your market and knowing the best way to market your company to sell it...
